ABSTRACT
The swift evolution of education, catalyzed by the global pandemic, has driven the infusion of advanced technologies into higher education. As student expectations evolve amid global trends and digital transformation, a paradigm shift in pedagogical strategies is underway. This paper explores the realm of international business education and investigates the influence of Blended Learning in International Contexts (BLIC) on increasing students’ employability. This study analyzes the motivating factors propelling student participation in virtual collaborations across international management, strategic management, and cross-cultural management disciplines, spanning diverse countries and business schools. Additionally, it assesses the role of institutional support and digital literacy in enhancing the effectiveness of BLIC. This paper further examines how BLIC enhances critical thinking, problem-solving, and intercultural communication skills, ultimately preparing students to thrive in an increasingly interconnected and dynamic global workforce. By fostering international collaboration, BLIC empowers students to navigate complex global business challenges and equips them with the competencies essential for success in today’s digital economy.
KEY WORDS
Blended Learning. Business Education. Global Virtual Teams. Student Employability.